Post by account_disabled on Jan 23, 2024 10:21:48 GMT
SEO has always been about keywords, of course, search engine algorithms have become more sophisticated over the years and simply “having the right keywords” in your content is no longer enough to rank well in Google. Be that as it may, these phrases and words remain the skeleton on which we build the entire website optimization process, as well as plan SEO copywriting. The Relationship Between Keywords, Copywriting and SEO What is the role of keywords? In order to understand how to properly promote a website, we need to know down to the bottom how people search in a search engine. Typically, the standard procedure includes the following steps: You have a need, you are looking for an answer or solution to your problem. You formulate your need into a string of words and phrases known as a “query” and enter it into a search engine. Find the results you got, click on that result, if you are satisfied, come back or stay on the page. Thus, in an SEO strategy, we must focus on the most important and representative words for the brand (in other words: those that sell and those that clearly indicate user intent).
Intent-based keyword optimization Google can now understand the intent of the keyword. There can be several intentions: informational, purchasing, or exploring options. Always optimize groups of keywords and place grouped content on a page. Advice! In Romanian, you have to keep the form of the keywords because Google doesn't understand Romanian well. Where do we place keywords? Title, title tag (the page title should be an accurate and concise description of the content of that page). This is important for user experience as well as search engine optimization. The title length should Country Email List be 50-60 characters. SEO keywords should appear first in the title. Meta description (the meta description tag is a kind of summary of the contents of the page). This description can also be considered a source of "free search engine advertising", you can get a much higher click through rate (CTR) from users to your page if it sounds good. The length should be 150-160 characters. At least 2-3 times in the body of the page. Maybe even several times if the text is long enough. You'll probably be tempted to use these SEO keywords more than once, but our experience shows that this doesn't provide any benefit from an SEO perspective, quite the opposite. Keyword density should not exceed 3-5% of the text volume.
Link to the main keyword (direct link to what you are selling). Also use keywords in headings (subheadings). ALT for images (100-150 characters). This will not only help you increase traffic from web searches, but also from image searches. In URL. The relationship between keywords, copywriting and SEO 2023 Are long texts good or bad? Yes, a longread keeps users on the page, but it must be very informative. Trends in recent years have placed an emphasis on creating quality content. Google will show large texts with 1000-2000 words in the first search results. Particular attention is paid to the elements: title, introduction and ending. Do you have good copy but no good title? Google promotion requires maximum attention to the name. As I said above, people filter information, so the first detail that catches their eye is the headline. 80% of articles are not read because of an unattractive title. The headline should understand who the target audience is, emphasize usefulness, be relevant, have numbers, anticipate search intent (the most popular formula on the Internet is “how”), and contt us whenever you want Phones Romania: + 40 721 536 067 Moldova: +373 69 809 235 Schedule Mon - Fri: 09:00 - 18:00 Sat - Sun : Free Email mail Email: info{@}seolitte.com Email mail Telephone Subject Message About Us SEO guide Marketing services SEO Process Contact Blog English Romanian Russian
Intent-based keyword optimization Google can now understand the intent of the keyword. There can be several intentions: informational, purchasing, or exploring options. Always optimize groups of keywords and place grouped content on a page. Advice! In Romanian, you have to keep the form of the keywords because Google doesn't understand Romanian well. Where do we place keywords? Title, title tag (the page title should be an accurate and concise description of the content of that page). This is important for user experience as well as search engine optimization. The title length should Country Email List be 50-60 characters. SEO keywords should appear first in the title. Meta description (the meta description tag is a kind of summary of the contents of the page). This description can also be considered a source of "free search engine advertising", you can get a much higher click through rate (CTR) from users to your page if it sounds good. The length should be 150-160 characters. At least 2-3 times in the body of the page. Maybe even several times if the text is long enough. You'll probably be tempted to use these SEO keywords more than once, but our experience shows that this doesn't provide any benefit from an SEO perspective, quite the opposite. Keyword density should not exceed 3-5% of the text volume.
Link to the main keyword (direct link to what you are selling). Also use keywords in headings (subheadings). ALT for images (100-150 characters). This will not only help you increase traffic from web searches, but also from image searches. In URL. The relationship between keywords, copywriting and SEO 2023 Are long texts good or bad? Yes, a longread keeps users on the page, but it must be very informative. Trends in recent years have placed an emphasis on creating quality content. Google will show large texts with 1000-2000 words in the first search results. Particular attention is paid to the elements: title, introduction and ending. Do you have good copy but no good title? Google promotion requires maximum attention to the name. As I said above, people filter information, so the first detail that catches their eye is the headline. 80% of articles are not read because of an unattractive title. The headline should understand who the target audience is, emphasize usefulness, be relevant, have numbers, anticipate search intent (the most popular formula on the Internet is “how”), and contt us whenever you want Phones Romania: + 40 721 536 067 Moldova: +373 69 809 235 Schedule Mon - Fri: 09:00 - 18:00 Sat - Sun : Free Email mail Email: info{@}seolitte.com Email mail Telephone Subject Message About Us SEO guide Marketing services SEO Process Contact Blog English Romanian Russian